Advocacy, the sources that vouch for you, and a score for how you read online. Each one feeds the other two, and all three report into the same scoreboard.
Each one is measured the same way, so they can be compared against each other rather than each on its own terms.
Reddit, Instagram and Facebook, run as one program with one scoreboard.
Read moreMap every source that vouches for you, and the links between them.
Read moreOne composite score for how you read online, recomputed every six hours.
Read moreDifferent mechanics, same scoreboard. A post only counts once someone outside your payroll writes it.
Where scepticism lives. Slow to earn, hardest to fake, and the posts keep ranking long after the thread dies.
Read moreWhere the proof is visual. Works the moment there is something worth filming, and compounds through remixes and duets.
Read moreWhere the groups already exist. You do not build the audience here, you earn the right to be recommended inside it.
Read moreNamed but not shipped. We would rather run three programs properly than list a dozen we cannot measure yet.
Turning one-off referrals into a repeatable ask, measured like any other channel.
In developmentMaking sure the map result, the listing and the reviews all agree with each other.
In developmentThe follow-up sequence that turns a happy customer into an advocate while they still care.
In developmentA program review is a 45-minute read of your current numbers. You leave with the three charts above, filled in with your data, whether or not we work together.